surplus recovery
Cassidy Peterson
Ideal Wealth Recovery
the support you need during a difficult time
Cassidy Peterson
Ideal Wealth Recovery
Ideal Wealth Recovery is dedicated to helping homeowners reclaim funds owed to them after experiencing a foreclosure or tax deed sale. By ensuring clients receive what is rightfully theirs, Cassidy’s business offers support and peace of mind during challenging times, empowering clients with financial recovery when they need it most.
Introductions please…
How it all started
Cassidy approached J-Bird with the goal of establishing a professional website where potential clients could verify her business and credentials. Many of her clients connect with her through direct mail or cold calls, so having a strong online presence with a clear call to action was crucial for building trust and transparency.
Cassidy’s main objectives included
The following goals
- Creating a credible digital presence for Ideal Wealth Recovery
- Showcasing her expertise in Surplus Funds and recovery services
- Providing clients with a reassuring and informative space, ensuring they feel supported during what is often a stressful financial period
LET’S REMEMBER THE IMPORTANT STUFF…
digital deliverables
To meet Cassidy’s goals, J-Bird designed and developed a professional WordPress landing page, including:
- SEO Optimization to boost Ideal Wealth Recovery’s visibility and reach
- Google My Business Consultation for setup and client testimonials, reinforcing trustworthiness
- Domain Purchasing and Google Workspace Setup for streamlined communication
- Custom Graphics to enhance visual appeal and professionalism
- Consolidation of Key Content such as industry terms, FAQs, and informative resources to support and educate clients
- Custom Training Video for internal website edits, enabling Cassidy to make updates independently and save on ongoing costs
- User Analytics Integration for tracking user behavior and making informed digital marketing decisions
The best part of it all…
Empowering & Positive Outcomes
J-Bird’s work provided Cassidy with a cohesive digital presence, featuring a consistent color palette, messaging, and clear call-to-action that aligns with her brand’s supportive mission. The new website enhances client confidence in her services, allowing Cassidy to demonstrate her expertise and commitment to client success.
how this can help her industry expertise grow…
With a professional domain, consistent branding across digital and print materials, and analytics for user tracking, Cassidy’s business is now well-positioned for growth. The custom training video empowers her to manage content updates internally, while user analytics offer valuable insights for ongoing marketing strategies.
Proud Lifelong Learner
This project offered a unique opportunity to learn about the field of surplus fund recovery. Cassidy’s work helps individuals reclaim money held by government agencies, often without their knowledge. By providing guidance at no out-of-pocket expense to clients, Cassidy supports them during emotional times, adding a profound sense of purpose to the project. At J-Bird, we’re proud to empower clients like Cassidy to make a difference through their businesses.
What the client says…
Coming soon.