At Knoxville Entrepreneur Center, we talk a lot about the intersection of creativity and commerceâand eCommerce is exactly that. Hereâs a beginner-friendly yet tech-savvy guide to making your online storefront more optimized, engaging, and more importantly â sustainable.
“Going above and beyond for my clients, no matter where theyâre at in their business. From an idea, to a seed, to a starter plant, to fully grown â J-Bird nurtureâs them every step of the way. This leads to direct referrals and more retainer based clients rather than project based.”
“Success, to me, is standing in your own integrity. Itâs showing up for others the way you want to be shown up forâand growing in a way that honors who you are at every step.”
“Trust your intuition â it will guide you more truthfully than your ego ever could. And remember, not every problem needs your solution. Sometimes the kindest thing you can offer is presence â to listen, not fix.”
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.